Having a solid digital presence makes it easier for your target audience and customers to find you. Today, people use the internet to find companies, products, or services. If you have a brick-&-mortar business, such as a retail store, spa, salon, cloth store, or restaurant, you need a new, fast, and responsive website to bridge the gap for your target audience.
Consumers usually question a business’s legitimacy without a website. Therefore, it is crucial to create a business website with a beautiful/minimalistic design, relevant content, and SEO to make a positive impression on your target audience, drive people to your product/service page, generate leads, increase sales, and achieve higher returns on investments (ROIs).
Add Credibility to Your Business
Research shows that 56% of people do not trust a company without a business website or an outdated site. So, having a new website can boost your business credibility, establish authoritativeness, and promote the legitimacy of your company.
The first impression is the last impression, and a well-design, fast-loading, and responsive website can help you achieve your goals. Not only does your website showcase your expertise in the industry, but it is also a powerful marketing tool to promote your products or services.
Attract New Customers
According to Ad Week, 81% of users/customers use the internet to look for a business or get information on products/services before deciding to make a purchase. So, if you have an outdated website or no site at all, you can’t leverage a share of this market.
Therefore, having a well-designed website streamlines communication between your business and customers 24 hours a day, seven days a week, and 365 days a year. For instance, a FAQ section or chatbots on your website can answer consumers’ questions and resolve issues, giving them positive and unique experiences.
Position Your Business Positively
A new website with innovative features is an excellent messaging platform that reshapes your business’s online perception. It improves your business legitimacy and increases more trust than social media channels. For instance, on-page SEO can help you position your business in the market and promote your products/services to your target audience.
According to SalesForce, 79% of people read online reviews before purchasing a product or service. Negative reviews on third-party websites can take a massive toll on your business. So, a website is an excellent way to overcome this problem by letting users post positive testimonials.
Boost Your Email Marketing
Yes, having a website with a simple form for visitors to sign up can streamline your email marketing strategies. A professional website allows you to drive traffic and add people to the database.
You can use the list for your email marketing campaign to promote your products/services and provide people with the latest news, announcements, information, etc. Email marketing is 40 times more effective in attracting new customers than social networking sites.
What to do Next?
Kreative Mojo Design is a professional company with an expert team to create a powerful, fast, and responsive website for your business. Our team understands the intricacies of developing and maintaining a solid online presence. Contact us today or call on 714.716.6300 for professional, reliable, and cost-effective website creation services!